Your market data already knows where to win. We make it speak.
Veridiqa turns the data you already own into one clear, scored decision — what to grow, defend, convert and exit. Live in days, not quarters. Any market, any therapy area.
Who we are.
Veridiqa is a decision-intelligence company for pharmaceutical commercial leaders, headquartered in Riyadh, Saudi Arabia and working across any market. We remove the guesswork from the three decisions that quietly decide a company’s year — which products to back, how well the strategy is delivered, and how to engage healthcare professionals. Every recommendation carries a transparent score, and every score an auditable rationale. We don’t sell data or dashboards; we hand you the decision.
Our vision
To become the trusted decision layer for pharma — where every commercial decision is backed by verified evidence, not guesswork.
Our mission
To turn the data our clients already own into clear, scored, defensible decisions — fast, confidential, and tailored to each market and therapy area.
Our objectives
- ✓ Make every commercial decision evidence-based and defensible.
- ✓ Deliver clarity in days, not quarters — with no new data subscription.
- ✓ Keep client data confidential and secure by default.
- ✓ Give leaders one ranked action map across the whole portfolio.
One company. Three connected tools.
One connected suite covering the full arc of commercial pharma — decide, execute, engage. Each tool turns data and experience into a transparent, defensible score. Compliance-first and bilingual (EN / AR).
Portfolio prioritisation intelligence. A single transparent 0–100 PRISM Score per product — across market, competition, access, fit and momentum — sorted into clear tiers (T1–T6) and linked to live market data. Leadership leaves with a ranking they can defend, and a reason behind every number.
The operational twin of Prism — a single 0–100 Execution Intelligence Index showing whether the strategy is actually being delivered: momentum, rhythm and follow-through, with early warning on drift.
- ✓ 0–100 Execution Intelligence Index
- ✓ Early warning on drift & momentum
- ✓ Keeps strategy and the field aligned
Runs the human moment with healthcare professionals — a destination-smart event companion, effortless multi-activity check-in with live dashboards, and compliant feedback. White-label per customer.
- ✓ Smart attendee app + organiser dashboards
- ✓ Compliant feedback (CSAT · science vs experience · NPS)
- ✓ White-label · installable · bilingual
Prism gives you clarity · Tempo gives you momentum · Vela gives you the human moment.
Inside Nexus Prism — a full 360° of your market.
From raw data to the decision you act on, Veridiqa covers the whole commercial intelligence cycle — so you buy outcomes, not another dashboard.
Market Intelligence
Drill any therapy area top-down (ATC1 → ATC2 → ATC4) and size exactly where you play — by value, share and growth.
Portfolio Scoring — the PRISM Standard
A 0–100 score sorts every brand into Strategic Core, Growth Driver, Core, Tactical and Harvest — one language for the whole leadership team.
Head-to-Head Lab
Compare any brands, molecules or companies side by side — share, growth, breadth and channel mix.
Market Dynamics
A growth × size view of every class — instantly see what’s accelerating, declining, contested or locked.
Opportunity Radar
Surface whitespace — open, growing classes where you’re absent or under-represented — ranked by reachable value.
PM 360 & Strategy Workbench
A per-product-manager cockpit plus a strategy roadmap deep-dive — maturity, risk and the board-ready next moves.
The same rigour, across execution and engagement.
Prism decides what to back. Tempo measures whether it’s being delivered. Vela runs the human moment with healthcare professionals. Three standalone products — one standard of evidence.
Turn a Prism strategy into measured delivery.
Once Prism sets the priorities, Tempo tracks whether the field is actually executing them — as a single 0–100 Execution Intelligence Index.
- ✓ Tracks: activity vs plan, momentum, follow-through and drift
- ✓ Use case: a T1 “defend” brand from Prism → Tempo flags slipping call coverage before share moves
- ✓ Workflow: Prism priority → Tempo execution targets → early warning on drift → corrective action
- ✓ For: commercial leads & field excellence — an execution scorecard on top of your CRM, not another CRM
Run every HCP event as evidence, not guesswork.
A destination-smart companion for the meetings, congresses and trips that build trust — with compliant feedback that separates the science from the experience.
- ✓ Attendee app: agenda, travel and hotel plus local essentials, auto-derived from the city
- ✓ Organiser view: live multi-activity check-in dashboards
- ✓ Feedback: satisfaction · scientific value vs experience · NPS — compliant by design
- ✓ Not a CRM: it runs the event journey and captures attendance & experience evidence a CRM never sees
Tempo and Vela are sold and deployed independently — separate applications, not synced or sharing data with Prism.
Not the usual playbook.
The big platforms sell you data and dashboards. We sell you the decision — faster, leaner, and built around the data you already have.
The old way
- ✗ Six-figure data subscriptions on top of what you own
- ✗ 60-slide reports nobody reads
- ✗ Months of IT projects and outside consultants
- ✗ Dashboards that show numbers — but never decide
The Veridiqa way
- ✓ Works with the market data you already license
- ✓ One scored answer: what to do, and where
- ✓ A live, branded platform in days — not quarters
- ✓ We hand you the decision, not homework
Built for the people who carry the number.
Nexus Prism
Raw market data arrives as a single, unreadable beam of light. Nexus Prism connects every source and refracts it into clear, separated insight — rankings, scores, risks and opportunities. Not a dashboard — a decision engine. From Data to Decisions.
Every view answers four board questions automatically:
Private demo · access is granted on request — time-limited and tied to an approved login · runs on fictional sample data.
See the analysis — then ask it anything.
A live market audit and portfolio scoring, plus an AI that turns the data into a plain-language recommendation.
Interface shown with illustrative sample data for demonstration — your platform runs on the data you provide.
| Brand A | STRATEGIC | 88% |
| Brand B | GROWTH DRIVER | 79% |
| Brand C | CORE | 64% |
| Brand E | TACTICAL | 52% |
| Brand D | HARVEST | 33% |
▋
AI you can take into a boardroom.
Commercial decisions can’t rest on a hallucination — so we split the work deliberately:
Scores are deterministic maths
The 0–100 PRISM Score and every financial figure come from transparent, repeatable formulas on your data — not a language model. Same data in, same number out, every time.
AI is bounded & explainable
The assistant turns those numbers into plain-language reads and scenario options — always tied back to the underlying figures, never inventing data points.
No invented numbers
Where data is missing, the system flags it rather than fill the gap. Every recommendation is traceable to a labelled source.
Veridiqa finds the truth. Nexus Prism shows you its full spectrum.
How the 0–100 PRISM Score is built.
No black box. Every score is a transparent, weighted combination of five dimensions — each traceable to the data you provide, each labelled for confidence.
Market attractiveness
Size, growth and headroom of the class the brand competes in.
Competitive position
Share, momentum and breadth versus the brands it actually competes with.
Access & channel
Reach across the channels that matter — retail, hospital and others.
Strategic fit
How well the brand aligns with where the company has chosen to play.
Momentum
Direction of travel — accelerating, holding, or quietly slipping.
Weighting you can see
Dimension weights are explicit and tuned to your strategy — change the strategy and the weighting follows, with every score updating transparently.
Evidence, labelled honestly
Every figure carries a confidence label, so decision-makers know exactly what they’re trusting:
Growth is honest single-period (no fabricated CAGR). Modeled scenarios are decision aids — never sold as forecasts.
From fragmented data to a decision — two illustrations.
Illustrative examples of the Veridiqa method — composite scenarios that show the format, not actual client engagements or results.
Defending the right brands
The problem: a portfolio team couldn’t see which brands were quietly losing ground.
The data: their own licensed market & sales export — no new subscription.
The Veridiqa output: a 0–100 PRISM ranking and action map flagging high-score brands that were losing share.
The decision: redirect the defend budget to the brands genuinely at risk.
The point: spend protects value where it’s actually threatened — not where habit sends it.
Finding hidden growth
The problem: leadership suspected whitespace but couldn’t size or rank it.
The data: the same export, used differently.
The Veridiqa output: an opportunity radar ranking open, growing classes by reachable value.
The decision: enter two ranked classes and convert one under-shared brand.
The point: growth bets are made on a ranked, evidence-based shortlist — not a hunch.
Up and running in three steps.
No long IT project, no new data subscription. You keep your data; we turn it into your decision platform.
You send your data
Share your market data — a secure export or API feed from the sources you already license. Your source, your licence, nothing to procure.
We build your platform
We structure, verify and score it into your branded Nexus Prism platform — tiers, head-to-head and an action map.
You decide & act
Get a live, scored decision tool plus board-ready reports — refreshed whenever you send new data.
Your data stays yours.
We work with sensitive commercial data, so we’re explicit about how we protect it — and about what “verified” actually means in every output we hand you.
You own your data
You keep your source and your licence. We never resell, share or repackage your data — it is used only to build and run your engagement, and nothing else.
Confidential by default
Every engagement can be covered by an NDA before any data changes hands. Access is limited to the people working directly on your project.
What “verified” means
Every figure traces back to the data you provided. Where the data is incomplete, we flag it rather than fill the gap — no fabricated numbers, no invented benchmarks, ever.
Our data-protection commitments
We don’t claim certifications we don’t hold. Instead, we work to your organisation’s security and compliance requirements, sign your agreements, and complete your due-diligence process before any data changes hands.
Built to fit your stack
Designed to integrate via secure API with enterprise data sources and CRM, alongside secure flat-file ingestion — so it works with how your data already flows.
Architected to enterprise standards
Built around the principles behind SOC 2 and ISO 27001 — least-privilege access, encrypted handling and auditable processes — and we complete your security review before any data moves.
Your residency, your rules
We work within your data-residency and handling requirements, sign your DPA, and align with GDPR and healthcare data-protection standards.
Privacy: Veridiqa collects only the contact details you choose to send us and the market data you share for an engagement. We do not sell or share your information. To ask a question, request deletion, or sign an NDA before sharing data, email contact@veridiqa.net. See our full Privacy & Terms.
Questions, answered.
What makes Veridiqa different?
What is Nexus Prism?
How fast can we go live?
Do we need a new data subscription?
How is our data protected?
How do we get started?
Start small, or go all in.
Every engagement is tailored to your data and your goals. Pick the entry point that fits — you can always scale up.
Not ready for a demo? Request the executive brief · Explore a guided scenario →
Market Audit
- ✓ Turn one data export into a scored market view
- ✓ Portfolio tiers & opportunity highlights
- ✓ Executive brief (PPT / PDF)
Nexus Prism Platform
- ✓ Your branded, live decision platform
- ✓ Scoring, head-to-head, action map & radar
- ✓ Refreshed whenever you send new data
- ✓ Onboarding & support included
Advisory Partnership
- ✓ Everything in the platform
- ✓ Quarterly strategy & portfolio reviews
- ✓ Board-ready recommendations on call
How pricing works — and how to start with zero risk
Pricing is tailored to your data scope and engagement type. After a short scoping call you receive a clear, fixed quote — no hidden fees, no long-term lock-in.
Start with a single Market Audit on one data export. You see exactly what Veridiqa surfaces on your own numbers — every figure traceable to your source — before any platform commitment. Scale up only if it earns its place.
“Pharma teams don’t lack data — they lack a clear decision. Veridiqa turns the numbers you already have into the one answer you need, fast — and stands behind getting it right.”
Veridiqa is a specialist, pharma-native commercial-intelligence company, built by people with deep pharmaceutical commercial experience and enterprise-grade data engineering. Nexus Prism is our own platform and intellectual property, customized to each client’s data and market. Every engagement is handled by a focused, accountable team under strict confidentiality.
See it on your own data.
Book a 30-minute walkthrough and we’ll show your market through Veridiqa — tailored to your portfolio.
Request a demo.
See how Veridiqa and Nexus Prism turn your market data into decisions. Tell us a little about your portfolio and we'll set up an intro call.
Email: contact@veridiqa.net
Head office: Riyadh, Saudi Arabia · serving clients globally
Privacy & terms.
Privacy
Veridiqa collects only the information you choose to provide: the contact details you submit through our form or by email, and any market data you share for an engagement. We use this information solely to respond to you and to deliver the engagement you request. We do not sell, rent, or share your information with third parties. Market data you provide remains your property — it is used only for your engagement, access is limited to the team working on your project, and it is returned or deleted at the end of the engagement on request. To request access, correction, or deletion of your data, email contact@veridiqa.net.
Terms
This website is provided for general information about Veridiqa and its Nexus Prism platform. Nexus Prism and all related materials are the intellectual property of Veridiqa. Any figures, dashboards, or sample outputs shown on this site are illustrative and do not represent guaranteed results — actual outputs depend on the data each client provides. Engagements are governed by a separate written agreement, including a Data Processing Agreement where applicable.
This statement is provided for transparency and is not legal advice. For a specific engagement, a full contract and Data Processing Agreement are provided and should be reviewed by your legal team.
